National Finals Rodeo Celebrates 30th Anniversary

In the past 30 years since 1985, more than 1 million cowboys and cowgirls and their friends have invaded Las Vegas during the pre-Christmas periods for the Wrangler National Finals Rodeo that has sold out 280 consecutive performances at the Thomas & Mack arena. Last year, the total attendance was over 176,000 with almost 90-million-dollar non-gaming economic impact to the city. In 2014, the competitions run from December 4 through December 13, along with Cowboy Christmas Gift Show and Cowboy Fan Fest at Las Vegas Convention Center’s North Halls.

Postcard US-2168978 to Germany was part of the postcard book Western Horseman purchased at the Cowboy Christmas Gift Show during the National Finals Rodeo in 2012. It shows the magazine's October 1950 cover and brings to mind Western heroines of that era. Barbara Stock, a Colorado University student and aspiring young horsewoman was photographed by frequent contributor Clarence Coil. Barbara Stock, who competed in local horse shows and rodeos, appears with her favorite Pinto mount at a ranch near Colorado Springs.

2014 Cowboy Christmas Gift Show

National Finals Rodeo Here to Stay

The National Finals Rodeo (NFR), organized by the Professional Rodeo Cowboys Association (PRCA), is a 10-day premier championship rodeo event held in the first full week of December in Las Vegas since 1984, with Wrangler Jeans becoming the title sponsor since 2001.

As the current contract with Las Vegas through 2014 was up to renew in December 2013,  PRCA board, the sanctioning body overseeing the NFR, had voted  6-3 to reject Las Vegas' initial offer to keep the NFR beyond 2014. Orlando, Florida and Dallas, Texas started to pursue the role of host city by offering a more lucrative deal to move the NFR. However, after more than a month of negotiations, a new deal was reached yesterday on January 24, 2013 so that the National Finals Rodeo would stay in Las Vegas for another 10 years through 2024.

Outgoing postcard US-2598769 to New Zealand shows a giant cowboy boot at the Cowboy Fan Fest and the Cowboy Christmas Gift Show during the National Finals Rodeo on December 7, 2013.